100% free-forever university support. We'll take care of everything UCAS… so you can get back to teaching!
Afinity is one of the UK’s most popular university application & personal statement support sites.

120,000+ students
have visited Afinity for university application support

Across 2000+ schools
from Southall to Scunthorpe to the Isle of Skye

Forever! We're serious about social impact
Students LOVE what we're building…
“After receiving an offer solely from the University of Westminster, my confidence was significantly shaken.After working with Afinity for more than months I finally got offers from UCL, Kings & Queen Mary. University has just changed my life and till today I still can’t believe that the entire 1-1 help and the team support that was made available to me for free. My heartfelt thanks go to Andrew and the dedicated team for their unwavering support and guidance.”
Rakibul Islam
Economics & Business, UCL
"The course was so useful in showing me how to structure the statement. I loved my reviews as well - brutal but necessary and rather that than be told that my personal statement was better than it was."
Nandita
PPE, Oxford University
"My advisor tore apart my personal statement, helped me understand what admissions officers are actually looking for, and I really don’t think I could have done it without Afinity."
Oketa
Human, Social & Political Sciences,
Cambridge University
And the results speak for themselves…
7x
increase in Oxbridge offers
2.9x
increase in Russell Group offers
Based on destination data from Greig City Academy, Avanti Schools Trust, and Chalk Hills Academy - between 2020 and 2022.
The Team
Andrew Mitson
Co-Founder
Award-winning LSE teacher, Guest Lecturer and Forbes 30u30 social entrepreneur
Oliver Rutherford
Co-Founder
Guest Lecturer at UCL, and Board Member at the World Education Connection
Meena Sadeghi
Motivational Speaker
Born to Afghan refugees, Meena went from poverty to working on $70bn deals
Students are in extremely safe hands! With guidance direct from universities, and career advice from impartial advisors.
Send Afinity to Your Students!
FAQs
Hopefully these answer any other questions you might have.
Is there student tracking?
Will Afinity really take care of everything UCAS for my school?
Is it really 100% free?